MEET LEESA MASSMAN
For more than 50 years, I've been helping people discover what's possible when they develop the right mindset, confidence, and skills. Whether coaching a national champion, a CEO, an entrepreneur, or
someone striving to reach a personal goal, my passion has always been the same—helping people unlock their potential and perform at their very best. My coaching journey has taken me from the classroom to the boardroom and from the practice arena to the national championship arena. Along the way, I've learned that success isn't determined by talent alone. It's built through mental strength, emotional control, effective communication, clear focus, and the confidence to overcome obstacles.
Throughout my career I have:
- Worked with more than 8,000 riders, helping them develop their skills, confidence, and competitive mindset.
- Coached more than 200 National Championship riders across five horse breeds and more than 10 disciplines.
- Served as Head Coach of the Michigan State University Equestrian Teams for more than 25 years, coaching Hunt Seat (Flat and Over Fences) and Stock Seat (Horsemanship and Reining). Taught more than 40 college and university courses, mentoring students both inside and outside the classroom.
- Served for 8 years as a Senior Executive Business Coach with The 12 Week Year, helping thousands of business owners, CEOs, entrepreneurs, and leadership teams increase revenue, improve leadership, and achieve meaningful results.
- Earned a Bachelor's Degree in Animal Science from Michigan State University.
- Became a Certified Neuro-Linguistic Programming (NLP) Coach Practitioner (CNLPCP), adding proven mindset strategies to decades of practical coaching experience.
For more than four decades, I've incorporated mental performance coaching into everything I do. I help clients replace fear with confidence, frustration with clarity, and self doubt with belief. Together, we strengthen the mental, emotional, and physical skills needed to perform under pressure and achieve lasting success.
I believe every person already has the ability to succeed. Sometimes all they need is the right coach to help them see it, believe it, and bring it to life.
Your mind is your greatest asset. When you learn to master it, you change the way you ride, lead, compete, and live.